First impressions matter, both in person and online, and are a key part of your Organic Marketing. Before you decide to walk into a business, you usually look for a few things: Does the outside look clean? Can I see that the atmosphere seems warm and inviting? Does everyone inside seem to be enjoying themselves? Does everything on the front door make me want to come in? When a customer’s initial impression of the “front door” is a good one, they are likely to come in with a positive attitude towards the business, and have a good time.

The same is true for your website: Is it up to date? Can I find all the information I need? Is it designed well? Does it make me excited about visiting the business? Websites, however, serve as more than your “front door” in this digitized age. People tend to find their next favorite place to eat online, through a website instead of a physical location. Websites are your absolute first impression, and if that isn’t a good one, all the other marketing you do is redundant.  As the saying “Experience is the New Currency” states, your ability to provide the customer a good experience before they come in is truly a currency.

 At MbtC, we understand that each local business is unique to the area it’s in, and we reflect that in our work with websites. There is no one “front door” for every local restaurant, nor is there a single website design that can represent all the businesses in San Jose. That’s what makes local businesses so special, they’re in touch with the community.

With the entry into the digital age, having a place where customers can interact digitally and search engines can find you easily is the expectation. Having an uninviting “front door” or worse, none at all, leads to missed opportunities and chances to establish your place in the community.

When business owners find us, it usually means they’re ready to take their website and their brand to the next level. When they’re with us, they get transparency, results, and an approach grounded in the local community.  We’ve served businesses in the greater San Jose area for decades, and are ready to brighten your “front door.”

If you’d like to hire a business like ours, give us a call at 408.250.8066 or email us — we’d love to start the conversation.